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As creator economy grows, this start-up helps creators monetise
It all started in 2021 when Vivek Yadav and Vishnu Pathak – both flatmates in Bengaluru during the Covid lockdown – were on the lookout for building something together. Interestingly, Cosmofeed has simplified the process and here is how it works. “Monetisation, creator support and affiliate selling are our main USPs with Cosmofeed being the first platform to allow creators to earn directly from their users by providing them multiple tools and features to monetise, grow and retain user,” says Yadav. Currently, the platform has more than 1,000 creators on its platform and, more importantly, it is not operating on a cash burn model as the start-up earns by charging a 10 per cent platform fee on all transactions that happen on the platform. Going ahead, it is aiming to onboard over 10,000 creators by end-2022 while focusing on expanding vernacularly in India. Source: BusinessToday #startup
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