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    QONEQT in News

    03-Nov-2022 11:55 AM


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    ‘My career was my film school, partners like Nykaa were my B-school’: Priyanka Chopra Jonas

    Indian actor-turned-entrepreneur Priyanka Chopra Jonas has made a foray into the Indian market with Anomaly, her new hair care brand launched in partnership with beauty e-commerce platform Nykaa.
    Haircare is the fastest-growing category across segments in the Indian beauty industry and Jonas says that her partnership with Nykaa will help her understand the Indian consumer better, thereby aiding her journey as an entrepreneur.
    Everything in my career has been about collaborations.
    We launched about two years ago in America.
    We’re giving to you products under Rs 1,000 but also a consumer that aspires to get that formula,” she said.
    That’s where we’re staying as of now, but you never know,” she said.
    Source: BusinessToday
    #PriyankaChopraJonas