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'Every child is precious': Why Dia Mirza backed this Mumbai-based kids-wear brand
The one point of commonality between investor and actress Dia Mirza and co-founder of Greendigo, Meghna Kishore, is that both their children had premature birth. And both were aware of the pain a mother must go through when it comes to buying the right clothes for a premature baby. For me, it is about doing a thorough check of all the aspects of an organisation. But I have to admit that doing a clean business is not easy,” she says, adding that the companies she invests in have to fundamentally align with the SDGs. “ Responding to the question of combating redundancy, Kishore says, “Our onesies come with foldable leg cuffs that can be adjusted during growth spurts. Ramanathan says that growth for a stand-alone business in this space is tough, but the sisters are determined to do their bit and do so with utmost sincerity. Source: BusinessToday #DiaMirza
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